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VP CRM Strategy for Pharmaceutical – Premier CRM Agency - North East
Great opportunity to direct and lead the CRM strategy to Pharmaceutical Clients.  Must have strong Pharmaceutical direct to consumer experience.

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Director of CRM

Marketing services firm is seeking a Director of CRM to formulate and execute data-driven CRM strategies at their pharmaceutical accounts.  This person will collaborate with client brand teams to develop business objectives and integrated CRM analytical solutions.

This position requires a BA Degree (MBA preferred), an in-depth knowledge of CRM, relationship marketing and marketing consulting focused on structuring and interpreting customer analysis and formulating customer marketing strategies.  Pharmaceutical marketing experience, including planning and measuring trial, conversion and adherence programs.